Lead intelligence & CRM
Knows who’s hot — and tracks them for you
A CRM that fills itself in from the conversations you’re already having.
Overview
A CRM only helps if it’s up to date, and keeping one current by hand is the work nobody does. ReplyOP fills it in for you. Every contact is read, scored, and tagged from what people actually say — and moves across your pipeline as the conversation progresses.
So instead of a stale list you get a live ranking of who’s hot, why, and what to do next — built from the inbox you’re already working. It’s a lightweight, conversation-driven CRM, not a heavy enterprise system to administer, and you can override or export anytime.
What you get
Lead temperature scoring
Every contact is scored 0–100 and banded automatically from engagement signals like recency, replies, and intent strength.
“Why is this hot?” evidence
The AI shows the exact phrases that drove the score, so you can verify before you act.
Auto-tags every contact
Lead type and stage set from what people actually say, with confidence that grows as you exchange more messages.
A visual pipeline
New, working, negotiating, won, lost — drag or tap cards across stages, with a live revenue forecast on top.
A hot-leads view
Your most promising leads ranked by signal strength, each with a one-tap “reply now.”
One-click contact import
Paste a CSV or CRM export and ReplyOP de-dupes, tags, and files everyone in seconds.
Manual override, always
Disagree with the AI? One click corrects a score or a tag — and it sticks.
How it works
From a new message to a sent reply.
- 01
Reads and classifies every contact
Each inbound is sorted — lead, question, buyer, noise — so the people worth your time are separated from the promotions and updates automatically.
- 02
Scores intent with the evidence
Every contact gets a 0–100 score from real signals (recency, urgency, specific questions, dollar amounts) — and shows the exact phrases behind it, so you can check it rather than trust a black box.
- 03
Places them on a visual pipeline
New, working, negotiating, won, lost — contacts move across stages as they reply, with a live revenue forecast on top.
- 04
Keeps itself current
As the thread changes, the score, tag, and stage update on their own. Disagree? One click overrides it and your change sticks.
Who it’s for
Built for the people who live in their inbox.
High lead volume where you need to know who to call first
Replacing a spreadsheet you keep forgetting to update
Founders who want a forecast without running a heavy CRM
Teams importing contacts from a CSV or another CRM in seconds
FAQ
Questions, answered.
Do I have to tag and score by hand?
No — that’s the point. ReplyOP tags, scores, and stages every contact automatically from the conversation. You only step in to override, and your override is respected from then on.
Why does it think a lead is hot?
It shows you. Each score comes with the specific phrases and signals behind it, so you can verify before you act instead of trusting an unexplained number.
Can I bring my existing contacts?
Yes. Paste a CSV or CRM export and ReplyOP de-dupes, tags, and files everyone in seconds, then keeps them current from there.
Is it a full CRM?
It’s a lightweight, conversation-driven CRM — scoring, tags, stages, a visual pipeline, notes, and deal values, built to run from your inbox. It’s not meant to replace a heavy enterprise CRM, and you can export your data anytime.
How often does the score update?
It re-scores as the conversation changes — new replies and new signals — rather than sitting on a stale number. Any manual score or tag you set is kept.
More of what ReplyOP does
Email AI
Replies in your exact voice, on any inbox
Auto-answer & book from your DMs, 24/7
Booking & pay
Auto-booked meetings and payment links
Autopilot
Off, partial, or full — always in your control
Safety
Guardrails that keep replies on-script
Analytics
See replies, meetings, and revenue influenced
Teams & API
Multiple inboxes, teams, SSO, and an API
Security
Encryption, 2FA, device control, audit logs
Know who’s worth your time
Reply first. Win the customer.
Start the email tool free for 7 days — no card, set up in minutes. Add managed Instagram DM automation anytime by talking to our team.