The problem
A product question is a sale waiting on your reply.
The shopper asking about sizing at 9pm is one answer away from checking out — and one slow reply away from buying elsewhere. Support queues fill with the same five questions while the buying-intent messages sit in the pile with everything else.
- 21×
- more likely to convert when you reply within 5 minutes.
- 78%
- of customers go with whoever replies to them first.
- 80%
- of leads are lost to slow or missing follow-up.
What it does for ecommerce brands
Built for how online stores actually sell.
Answers product questions from your catalog
Sizing, materials, shipping times, what’s in the bundle — answered in seconds from the product details you’ve given it, instead of guessing. No invented specs.
Drops the checkout link at the moment of intent
When the question turns into “okay, I want it,” your product or checkout link lands in the same thread — so the sale closes inside the conversation.
Clears the repetitive support pile
The same “where’s my order?” and policy questions get handled in your brand voice automatically, so the messages that need a human actually reach one.
Spots the buyers in a flooded inbox
Every message is scored and tagged, so genuine buying intent rises above the noise and nothing with revenue behind it gets buried.
One assistant for email and Instagram DMs.
ReplyOP handles both channels in your voice — read the deep-dives on AI email and Instagram DM automation.
ReplyOP for your industry
FAQ
Questions, answered.
How does ReplyOP answer product questions accurately?
You give it your catalog — products, prices, sizes, policies — and it answers from that, in your brand voice. If it doesn’t have a detail, it’s designed to ask rather than invent one, and you can keep approval mode on while you build trust.
Can it send checkout links in the conversation?
Yes. When a shopper is ready, it drops the right product or checkout link from your catalog directly into the email or DM thread, so the purchase happens without the customer ever leaving the conversation.
Does it handle “where is my order?” messages?
It answers policy and shipping questions from the details you provide, in your brand voice — and routes anything sensitive or unusual to your team with the full thread, so a human steps in at the right moment.
What about Instagram DMs?
Instagram DM automation is a managed add-on: our team connects your professional account, trains it on your catalog and voice, and tunes it with you. The email side is self-serve with a 7-day free trial, no card required.
Built for ecommerce brands
Reply first. Win more ecommerce business.
Connect your inbox in two minutes and let ReplyOP reply, book, and follow up in your voice — free for 7 days, no card. Add managed Instagram DM automation anytime by talking to our team.